One device, multiple touchpoints
The heart of the Mediamate system is a wearable device that collects four types of data:
Passive scanning & intelligent detection of audible media sources
Digital monitoring of media activity on the wearer's connected devices
Pulse & temperature monitor
A chat portal for quantitative & qualitative primary research
Bridge the digital divide
The Mediamate device features built-in LTE connectivity, directly managed by Sunbird. So it operates consistently without relying on the panelist's own internet connection or mobile device to receive instructions or synchronize data. In fact, it functions perfectly well even if the panelist has no mobile device at all.